CADDELL COMMUNICATIONS EXPANDS
Bobby Caddell Joins Firm as Executive Vice President and Managing Partner
Durham, NC . . . Bobby G. Caddell has joined Caddell Communications as executive vice president and managing partner, announced Susan L. Caddell, president.
Our firm is growing, Ms. Caddell said. Our goal is to be the premier community bank marketing firm in the Southeastern United States. In order to reach that goal, we need to effectively deploy our firm’s more than thirty years of community bank marketing experience against meeting the strategic marketing needs of our clients, and on expanding our client base. Bobby’s role will be to manage our business and to keep us on target with all we plan to accomplish.
Mr. Caddell joins the firm from HS Fasteners, Conover, NC, where he served as corporate account manager/ territory manager. In this role, he managed the firm’s largest corporate account. His responsibilities included developing selling and cost saving strategies, and conducting training seminars and market research. He was named best customer service advocate for HS Fasteners in 2006. Prior to working there, he was in property management.
Caddell holds a Bachelor of Science degree in Business Management with a concentration in Marketing from North Carolina State University, Raleigh, NC. He has volunteered for the Duke Show fundraiser and Habitat for Humanity.
Headquartered at 1320 Broad Street in Durham, NC, Caddell Communications is a full-service marketing communications firm dedicated to serving the community banking industry. Services include marketing strategy and plan development, corporate identity and business development campaigns, annual reports, newsletters, and websites, as well as traditional advertising and collateral materials. Clients include North State Bank, in Raleigh, NC, New Century Bank in Dunn, NC, and Gateway Bank in Virginia Beach, VA.
